The Official RapCon Recap

Killer Mike and leaders from Apple, SoundCloud, Genius, VICE, Audiomack, Billboard and more came together to inspire independent music makers at RapCon. 💯

Presented by Symphonic.

The official videos from this VIP think tank for the first movers in hip-hop discussing the state of rap and cross-industry collaboration are now LIVE.

The official videos from this VIP think tank for the first movers in hip-hop discussing the state of rap and cross-industry collaboration are now LIVE.

A select group of VIP attendees attended this highly curated event with access to the ultimate exchange of ideas among the key movers in the music business. If you didn’t get a front-row seat to these unscripted fireside chats and engaging keynote,

Check them out below:

DE-CONSTRUCTING MARKETING STRATEGIES

Never before in the history of business has there been as much collaboration among cross-vertical brands. Here we’ll discuss how music, fashion, streetwear, art, tech, and experience are converging today’s landscape and the fundamentals that support successful product collaboration.

Click here to watch the full panel.

PANELISTS

Moderator: Jesse Kirshbaum (Nue Agency)

Mikey Fresh – Senior Artist Relations Manager (Genius)

Melissa Tuan – Senior Director, Experiential Marketing (Tidal)

Caiaffa – Head Of Artist & Label Services (Soundcloud)

Leslie Horn – Managing Editor, Noisey (Vice)

Chris Herche – Head of Marketing (Cinematic Music Group)

D.I. WHY: INDIE VS. MAJOR IN THE DIY ERA

During the many phases of a career, business and artistic goals, leverage, financial needs, and available resources change for all of us. Using real-world examples, we discuss how to optimize profitability and artistic control while building a sustainable personal business, brand, and lifestyle.

Click here to watch the full panel.

PANELISTS

Moderator: Nick Gordon (Symphonic)

Bob Celestine – Attorney at Law (Law Offices of Robert A. Celestin/Intelligent Music Entertainment, Inc.)

Amaechi Uzoigwe – Manager (Run the Jewels)

Michael Walbert – Executive Director (A3C)

Dave Ponte – Founder (Audiomack)

Carl Lamarre – Hip-Hop Editor (Billboard)

KEYNOTE SPEAKER // Killer Mike

Michael Santiago Render, better known by his stage name Killer Mike, is an American rapper, actor, and activist. He is the founder of Grind Time Official Records and member of Run The Jewels. We’re proud to have had him as our Keynote Speaker for the event.

Click here to watch the full panel.