New Updates to Marketing Drivers in the SymphonicMS

Our marketing drivers help artists get discovered by major DSPs like Apple, Spotify, Tidal, and more. Easily accessible right in the SMS, we pride ourselves on making the process of submitting these as easy as possible for our clients. That said, we’ve updated some things to make this process even better.

New Updates to Marketing Drivers in the SymphonicMS

About Marketing Drivers

The underlying forces that compel you to buy or pay for certain products and services are called marketing drivers. As an artist, these are the key details you want to be shared with DSPs like Spotify, Apple Music, TIDAL, YouTube, Soundcloud, Pandora, etc., to help you stand out. Our client marketing team works closely with all major DSPs to submit your tracks for playlist consideration.

Back in February, we announced the addition of the marketing driver form to the SymphonicMS for Partner clients to streamline their data entry so we can promote your upcoming release and you can get back to focusing on what really matters—making great music.

Whenever we release new tools and features, we monitor your questions and concerns in order to adjust these features to better suit your needs as an artist. That said, we’ve made some adjustments.

What’s new?

Previously, if you wanted to make changes, you had to email us with your edits, go through lots of back-and-forth communication to get it right, and rely solely on us to make these changes for you. Now, we’ve updated this process so you can edit the marketing drivers you’ve submitted directly in your SymphonicMS account! Say goodbye to emailing updates and waiting; you’re in full control. 🎉

With this new improvement, you can also edit:

• Updated marketing plans
• Added press or tour dates
• Updates to your release schedule and more…

With this new update comes faster updates, better visibility, and more control over refining your pitch.

The music industry is already challenging enough; we’re proud to bring you streamlined features to make your life (and ours) easier whenever we can.

Enjoy!