If you’re an active social media user, you don’t need to be told how important accurate image sizing is on socials. Social platforms change their preferred image sizing and formatting every year, so it’s important to update yours accordingly! To help you out, here are the updated requirements for 2025…
Social Media Image Sizes for 2025
TikTok
- TikTok Profile Photo Size: 20 x 20 pixels (minimum)
- TikTok Video Size: 1080 x 1920
✨ PRO TIP: The ideal aspect ratio for TikTok videos is 1:1 or 9:16.
- Profile Photo: 170 x 170 pixels
- Stories: 1080 x 1920 pixels
- Cover Photo: 1200 x 675 pixels (16:9 aspect ratio preferred)
- Posts & Timeline Photos: 1200 x 630 (minimum 600 x 315)
- Facebook Event Cover Photo: 1200 x 628 pixels (recommended)
✨ PRO TIP: To avoid any compression or distortion, upload a JPG or PNG file.
X (formerly Twitter)
- Header Photo: 1,500 x 500 pixels
- Profile Photo: 400 x 400 pixels
- Twitter In-Stream Photos:1600 x 900 px
✨ Find more information on in-stream photos, visit the X Help Center.
- Profile Photo: 320 x 320 pixels
- Photo Thumbnails: 161 x 161 pixels
- Instagram Stories: 1080 x 1920 pixels
- Photo Size: 1080 x 1080 pixels (square); 1080 x 1350 pixels (portrait)
✨PRO TIP: When you share an Instagram image that is sized over 1080 pixels, Instagram will size it down to 1080 pixels for you.
Instagram Reels
- 1080 x 1920 pixels (This is an aspect ratio of 9:16.)
- Cover photo: 1080 x 1920 pixels
- Keep in mind that Reels are cropped to a 1:1 image in your profile feed and a 4:5 image in the home feed.
- Recommended Profile Photo: 400 x 400 pixels
- Profile Cover Photo: 1600 x 400 px
- Blog Post Link Images: 1200 x 627 pixels
- Company Logo: 300 x 300 pixels
- Company logo size for ads: 100 x 100 pixels
YouTube
- Profile Photo: 800 x 800 pixels
- Banners: 2048 x 1152 pixels
- Thumbnail: 1280 x 720
- Video: 1280 x 720
✨ PRO TIPS:
- Make sure the focus of your photo is centered for best results.
- Files should be JPEG, GIF, BMP or PNG. Animated GIFs won’t work.
- Photos will render at 98 x 98 pixels.
YouTube Shorts
- Aspect Ratio: 9:16
- Max Length: 60 seconds
- Supported Video File Types: .MOV, .MPEG4, MP4, .AVI, .WMV, .MPEGPS, .FLV, 3GPP, and WebM.
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Need to sharpen up your skills for the new year? Check out these helpful resources…
How To Determine Your Marketing Budget As An Independent Artist
How To Set Better Goals As a Musician In 2025
10 Courses To Level Up Your Social Media Game
The Ultimate Guide for a Kickass Year in 2025
Happy 2025!
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