Thinking about traveling to beautiful Bogotá, Colombia, for their annual Bogotá Music Market Conference? ⚡️ Great idea! Here’s everything you need to know before you go…
Everything You Need To Know Before Attending BOmm
When: September 9th – 12th, 2025
Where: Centro Nacional de las Artes Delia Zapata Olivella
About BOmm
The Bogotá Music Market (BOmm) is one of the biggest meet-ups for Colombia’s music industry, bringing artists, managers, labels, and industry pros together in the heart of Bogotá. Organized by the Bogotá Chamber of Commerce, BOmm isn’t just about panels and showcases; it’s a space to network, discover new talent, and get a pulse on where the global music scene is headed. Now in its 16th edition, the event has become a must-attend for anyone looking to make real connections, share ideas, and be part of the conversation shaping the future of music in Latin America and beyond. At this conference, you’ll experience things like:
- BOmm Talks: An academic space where outstanding international professionals of the sector will share their experiences, knowledge, and predictions about the music industry.
- Showcases: Live performances of artists and bands selected by the curators.
- Networking: Speed-networking space where entrepreneurs and artists, who were selected by curators to participate, can meet to do business, broaden their database of contacts, meet business owners who dedicate themselves to the same type of business, and establish strategic alliances of different kinds.
- BOmm Labs: Space for roundtables and workshops with local industry leaders addressing topics such as: Music journalism (what a musician must know to communicate with a journalist), crowdfunding for music, management, and more.
How To Prep
Before the conference, it’s important you plan ahead. We recommend making a schedule of the events, workshops, and performances you want to attend so you can make the most of your time. When it comes to the conference itself, you’ll want to bring all the networking and promotional essentials like your business cards, a notebook, a pen, some merch items if you have ’em, demo CDs, or whatever else you think will help you make a lasting impression and perform your best.
BOmm typically hosts many workshops, panels, and masterclasses with industry experts you don’t want to miss. Try to attend as many as you can, and take notes you can look back on later. After the conference, make sure to follow up with all the cool people you connected with via email or socials. Speaking of socials, it won’t hurt to post about your experience and engage with other attendees who’re posting about it too.
The more connections you make, the better!
In addition, Ana María Gamboa (Client Marketing & DSP Relations Manager) will be speaking on a panel! 📚 Check out the details below…
How To Influence Algorithms and Use DSP Tools To Grow Your Audience
“Is going viral enough? Not anymore. In a music landscape dominated by algorithms, momentary virality doesn’t guarantee a sustainable career. This lab will show you how artists can take control of their growth using tools within DSPs (like Spotify and YouTube) and concrete strategies to feed the algorithms. You’ll learn how to influence automated recommendations, maximize your releases, boost your visibility without relying solely on editorial playlists, and connect platforms like TikTok, YouTube, and Spotify to build a loyal long-term audience.” // See full conference details here…
Tips For Visiting Bogotá
- Bogotá is situated at a high altitude (around 2,600 meters or 8,500 feet above sea level). If you’re not accustomed to high altitudes, take it easy for the first day or two to acclimate to the thinner air.
- Embrace the weather! Bogotá’s weather can be very unpredictable, so prepare for anything from sudden temperature changes to occasional rain.
- While public transportation in Bogotá is improving, we recommend using secure transportation options like official taxis or ride-hailing services (You can either call one or use apps such as Tappsi and EasyTaxi). No matter what, always avoid unmarked taxis.
- Last but not least, eat all the delicious food your heart desires. 😉 (Especially some Ajiaco, Arepas, Pan de Bono, and so much more…)
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Want to meet up with us at the conference?
To meet up with someone from our team, please fill out this meeting request form.
See you there!
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