In the music industry, A&R representatives are the badass individuals who discover promising new talent. Here at Symphonic, we have dedicated A&R reps for each genre who specialize in finding and managing artists from all over the world to help them reach their highest potential. In this series, we’re getting up close and personal with some of Symphonic’s A&R folks who kick ass every day to make your dreams come true. Next up, Oz McGuire. 🔊
Meet Our A&R Team: Oz McGuire
Genre: Indie/Dance/Hip-Hop
IG: @ozgood
What do you do here at Symphonic?
“I research and look for good artist and label partners to sign to Symphonic.”
What do you look for?
“I retain a balance between emotional and rational discovery. I am a data fiend, but I never rely solely on numbers. Rather, I look for intangibles like artist integrity mixed with professionalism.”
How would someone qualify for Symphonic Partner/catch your eye?
“I seldom search for virality because I find it hard to replicate and more like a lottery than a path to longevity. If an artist has developed a scene or is being nurtured by another artist who is supporting them who comes from an established scene, that is much more valuable long term than a one-hit phenomenon or a Tik-Tok moment.”
Who are some acts you’ve signed?
“CloZee, Gramatik, Lettuce, Lil Gotit, Soul Assassins”
What genres/subgenres are you seeing on the rise?
“Instrumental funk with polyrhythms.”
What trends or opportunities do you see in the industry right now that independent artists should pay attention to?
“It’s more important to build a community in a small market than to try and imitate something that has already happened elsewhere. And AI. Writing ideas with AI is crazy and can be inspiring. Don’t disparage it because it’s terrifying; there are gems to mine from them robots.”
What’s one album or song you think everyone should listen to at least once?
What is your favorite part of your job?
“I enjoy sharing knowledge and turning people on to new music.”
//
It’s time to take your music career to the next level… and we can help you get there.
Here at Symphonic, we pride ourselves on providing established and thriving artists, record labels, managers, and distributors with the team, music marketing, and business intelligence they need to grow revenue and brand awareness through music promotion and distribution to over 200+ digital music stores and streaming services.
Whether you’re just starting out or an established act, we have a plan tailored to your specific needs. Click the links below to check out our two available plans for artists at each level below…
Starter 🤝 Partner