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Music Marketing

228 Articles

A rap battle takes place in front of a graffiti wall with a crowd watching; participants wear casual streetwear and sunglasses.

How To Build an Engaged Community Around Your Label

June 16, 2025

A woman stands in front of a microphone with a pop filter, singing or recording music in a dimly lit studio bathed in blue and pink lighting.

Why Real Music Marketing is More Than Just Promotion… It’s Strategy

June 4, 2025

Three people sit together testing something on a laptop, with their hands visible on the keyboard and trackpad, viewed from above.

How To Use A/B Testing for Better Music Marketing

May 22, 2025

A man in a music studio with a microphone.

11 Music Marketing Tools Every Independent Musician Should Be Using

May 16, 2025

Two people sit facing computer monitors displaying video editing software with colorful waveforms, seamlessly integrating music analytics tools, in a room with a green and yellow gradient backdrop.

Top Music Analytics Tools for Independent Artists

April 2, 2025

A person wearing headphones and a beanie speaks into a microphone in a recording studio, surrounded by audio equipment and a potted plant, producing content for an artificial streaming platform.

Debunking Common Myths About Artificial Streaming

March 21, 2025

An empty office with two monitors and a lamp.

How To Find The Right PR Firm as an Independent Musician

February 10, 2025

A person playing guitar on stage with green lighting illuminating the scene.

Everything You Need To Know About Spotify’s Campaign Kit

January 7, 2025

A lively group of people celebrating at a party, toasting with raised glasses. They're dressed in festive, colorful attire with some wearing trendy hats and masks against a retro patterned backdrop.

How To Maintain Fan Engagement Over The Holidays

December 3, 2024

A group of people laughing and raising drinks in a retro-styled room, filled with festive decorations. They're gathered around a couch, reminiscing about holiday songs you can cover for free as they celebrate together.

40 Holiday Songs You Can Cover for Free

November 27, 2024