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Release Strategy

72 Articles

how to set marketing goals

Marketing Journey for the Music Industry Part 6: How To Set Marketing Goals

July 6, 2022

A man in headphones is sitting in front of a microphone, surrounded by his back catalog.

How To Maximize Your Back Catalog While Working on New Releases

January 18, 2022

A man performing live music with an acoustic guitar.

7 Steps To Write An Album Launch Press Release

January 7, 2022

playlisting, best practices

Music Industry Biz 101: Best Practices for Playlisting

March 17, 2021

A black and white polka dot planner, perfect for goal setting, is seen on a desk alongside a laptop and a plant.

Goal Setting Tips for 2021

February 11, 2021

A woman's hand holding a gift box with red roses, offering holiday marketing tips.

Holiday Marketing Tips For Musicians

November 30, 2020

A black and white photo of a man holding dollar bills.

How to Convert Fans Into Paying Subscribers

September 9, 2020

Staff Picks: Favorite Tools for Project Management

May 12, 2020

A man is filming a music video in front of a mirror as part of the release strategy.

How to Develop a Music Video Release Strategy

May 5, 2020

A laptop advertising online sitting on a wooden table.

Advertising Your Latest Release Online

March 19, 2020