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marketing

57 Articles

A person with a shaved head and backpack checks their email while wearing black Sony over-ear headphones outdoors, with trees in the background.

Email is Not Dead: How To Build a Real Fanbase in the Age of Algorithms

August 14, 2025

A DJ performs on stage with flames shooting up in front of a large, energetic crowd of fans at a concert.

The Fan Journey Breakdown: What Marketers Know That Most Artists Miss

July 8, 2025

A woman stands in front of a microphone with a pop filter, singing or recording music in a dimly lit studio bathed in blue and pink lighting.

Why Real Music Marketing is More Than Just Promotion… It’s Strategy

June 4, 2025

Three people sit together testing something on a laptop, with their hands visible on the keyboard and trackpad, viewed from above.

How To Use A/B Testing for Better Music Marketing

May 22, 2025

Room with vintage audio equipment, including reel-to-reel tape recorders, turntables, and amplifiers—a haven for physical music enthusiasts—featuring shelves of vinyl records and a large painting of sailboats on the wall.

How To Leverage Physical Distro Sales To Grow Your Fanbase

May 15, 2025

Text on a purple grid background reads "SYMPHYONY + SYMPHONIC," subtly echoing the innovative essence of symphonyOS.

Symphonic Partners with SymphonyOS

March 10, 2025

An empty office with two monitors and a lamp.

How To Find The Right PR Firm as an Independent Musician

February 10, 2025

A small stack of folded one-dollar bills on a green background, subtly echoing the rhythm of how to make money with music.

14 Ways Your Music Can Make You More Money

January 15, 2025

In a room aglow with dim purple lighting, a person in glasses and a striped shirt types intently on a keyboard, as the glow from the screen seems to rise and illuminate their focused expression.

How Rise+ Empowers Independent Artists to Build Their Music Careers

October 18, 2024